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Lead Finder

Find new companies and people, save the searches you want to revisit, and bring the leads you want into Clarify.

Written by Michael Simmons
Updated yesterday

Lead Finder connects you to Clarify's database of companies and contacts. Use it to find new leads, build target lists, and import prospects directly into your CRM without building filters from scratch.

ℹ️ Lead Finder is available on all plans, including Free. Learn more about billing.

Lead Finder vs your workspace

Your workspace records refers to the companies and people already in your Clarify workspace. Lead Finder records are separate from your workspace's records.

Think of it this way:

  • Lead Finder is where you search Clarify's database of leads

  • Your workspace is where your team's working records live

That means:

  • Running a search does not add anything to your workspace

  • Searches are saved automatically, but that still does not add anything to your CRM

  • Using the "Add to" button is the step that creates or updates records in your workspace

Some leads you see in Lead Finder may already exist in your CRM. When that happens, Clarify will skip re-importing that record to avoid duplicates.


How Lead Finder works

Lead Finder follows a simple flow:

  1. Search for companies or people

  2. Review and refine the results

  3. Revisit the saved search later if you want to keep working on it

  4. Use the "Add to" button to bring the leads you want into your Clarify workspace

Once imported, those leads become standard Clarify records that your team can organize into lists, enrich, and work through your usual workflow in Clarify.


Getting started

If this is your first time using Lead Finder, this is the easiest path:

  1. Open Lead Finder from the side navigation

  2. Start with a suggested prompt or type your own search

  3. Review the preview and refine the results if needed

  4. Use the "Add to" button and create a New list

  5. Open that list in Clarify to review the imported records

Starting with a new list makes it much easier to find what you just imported.


Limitations

  • Lead Finder searches companies and people separately. Results don't appear in a single set

  • Some searches may return fewer results than expected, especially for niche segments or smaller regions

  • Email addresses are masked until you import a contact

  • Navigating from a company result to its contacts requires a separate people search


Next steps


FAQ


Where does Lead Finder data come from?

Lead Finder is powered by Clarify's own database. We built this database by combining data from multiple B2B data sources.

Coverage can vary by role, company, industry, and region but we will continually improve it over time. If a search returns fewer results than expected, try broadening the search or adjusting the criteria.


Are Lead Finder results already in my workspace?

Not necessarily. Lead Finder is separate from your CRM. Results stay in Lead Finder until you use the "Add to" button. If a matching record already exists in Clarify, adding the lead updates that record instead of creating a duplicate.


What's the difference between saving a search and adding leads?

Saving a search stores the search criteria so you can come back to it later. Adding leads is what creates or updates records in Clarify.


What if my search returns no results?

Try broadening your criteria. Wider geography, larger company size range, or a more general title. Lead Finder coverage varies by region and niche. If results are still limited, the segment may have low coverage in the current database.

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