Lead Finder lets you search Clarify's database of companies and contacts using plain-language prompts. This article covers how to run a search, refine results, and save searches to revisit later.
Search for leads
Lead Finder allows you to search two different types of records:
Companies
People
Each search returns one type of result at a time.
Use the suggested prompts on the Lead Finder page - these are personalized from your workspace's profile.
Or type your own prompt. For example:
Find B2B SaaS companies in the Bay Area with 50 to 200 employees
Find VP Sales leaders at cybersecurity companies in New York
Find founders at AI infrastructure startups that recently raised a Series A
How searching works
ℹ️ Note
Email addresses are masked in search results until you import the contact
Free workspaces get basic enrichment after import
Eligible paid workspaces get additional enrichment on imported contacts
After you run a search, Clarify shows a preview of matching results and keeps it as a draft until you click Save search. The window on the left allows you to chat with Rep to refine your results.
Refine your search
If the first result set is close but not quite right, refine it.
Narrow a region, adjust company size, focus on a more senior buyer, or use chat to adjust the criteria. When you refine a search, Clarify gives you an updated version of the results so you can test changes without losing the original.
Saved searches
New searches start as drafts. Click Save search in the toolbar at the top of the results to keep one, so you can revisit or refine it later from the Lead Finder page.
Saved search: keeps the search
Add to: is the action you click when you want Clarify to create or update records
Saved searches do not add any records to your CRM and do not use credits. They simply preserve the search, so your team can pick it back up later. Learn more about Adding Leads from Lead Finder
Find your saved searches on the Lead Finder page. From a results view, use the link at the top of the page to go back.
How email scores work
Clarify gives each email an "email score" from Low to High. The score shows how strongly that address has been validated before you use it in outreach.
The score is based on a few independent signals:
Baseline signal: the email exists in a prospecting data source Clarify trusts.
Domain match: the email domain matches the person’s current company website. For example,
[email protected]is a stronger signal for someone who works atacme.com.Cross-source match: the same email appears in another independent data source Clarify uses for validation.
We group emails into three simple levels:
High: the email has been validated through multiple independent signals and is the strongest result available
Medium: the email was found with some supporting evidence, but not enough to reach our highest-confidence tier
Low: the email has limited validation so far, so it carries a higher risk of bouncing
A lower confidence rating doesn’t necessarily mean an email is wrong, and a higher confidence rating isn’t a guarantee. This can be used as a clear signal about how much validation sits behind a given address so your team can prioritize the best options first.
Prioritize the strongest addresses
Email score appears as a column on your search results, so act on it before importing anyone.
To narrow the search, ask Rep to include only contacts with a high email score, the same way you refine any other criteria. Rep updates the search and gives you a new version of the results, and importing from that version brings in only those contacts.
To scan rather than narrow, click the Email score column header and choose Sort descending. That puts the best-validated addresses at the top of the list.
Expect a considerably smaller result set. A search built on title, industry and seniority alone usually returns far more Medium and Low addresses than High ones, so filtering to High is often the difference between a long list that bounces and a shorter one that lands.
Clarify also checks addresses before sending them in a Campaign and holds back the ones it can identify as invalid, which protects your domain reputation. The check cannot detect every dead mailbox, so some addresses pass it and still bounce. Treat it as a safety net rather than a substitute for filtering on email score.
Limitations
Some searches may return fewer results than expected as the database continues to grow and improve
Company and people workflows are still separate, so moving from a company search to its contacts may require a second search
Search quality and result coverage can vary, especially for niche segments or smaller regions
If a search returns no results, try broadening your criteria. Try using wider geography, larger company size range, or a more general title
If results are still limited after broadening, the segment may have low coverage in the current database. Coverage improves over time as the database grows.
References
FAQ
Can I search for companies and people together?
Not in the same result set. Lead Finder searches companies and people separately, but people records in our leads database will have extra fields to relate back to company leads.
If you click into a company, you can look at the people leads that belong to that company.
Why are some email addresses hidden before import?
Lead Finder masks email addresses in search results until you import the contact. Once imported, the full record is available in Clarify.
How do I delete a saved search?
Hover over the search name on the Lead Finder page, click the ... menu, and choose Rename, Duplicate, or Delete.
Can I share a saved search with teammates?
Saved searches are private to the person who created them. Share the search with your teammate first, then send them the URL - the URL on its own does not grant access. Favorites are personal - a search you favorite appears only in your own left navigation, not your teammates'. To browse searches created across your workspace, use the All saved searches scope filter on the Lead Finder page.
How are search results ordered?
Results are sorted by an internal relevance score. To reorder them, use the Sort option near the Fields menu, or click a column header and choose Sort ascending or Sort descending.